Insights

Find the latest news and insights from TrueShares below.

AI & Deep Learning
July 6, 2022

Fundamental vs. Speculative Artificial Intelligence & Deep Learning Investments

When deciding where to invest, a certain level of speculation is always involved. Investors read market trends and consumer preferences with an eye toward historical context and future growth as they formulate a hunch for where their investment will produce the greatest return. But speculative investing stops there, at the hunch, with little data to back up the investment decision. Speculative investing can have high payouts if certain milestones or uncontrollable circumstances take place, but can also fail miserably if those conditions aren't met. It's a gamble. Fundamental investments can also lead to high payouts, but are based on thorough research and data analysis.

Within industries focused on innovative technology or services, speculative investment might appear to be the only way to approach new opportunities. This has played out, for example, with cryptocurrency, wherein real data needed to make an informed investment decision was lacking. Many conditions have to be met for cryptocurrencies to become a valuable investment, with regulation, security, social acceptance, and trading patterns being just a few of them. Cryptocurrencies, though no longer new, are still considered speculative investments.

More recently, brain-computing interfaces (BCI) have been presented as the next frontier in human-technology interaction. Due to its nascency, there is very little data available to inform a fundamental investment decision and many conditions will need to be met before BCI becomes a secure investment. Will BCI be met with security issues and a lack of consumer trust? Will accessible platforms be developed and utilized? Will BCI remain a niche technology or infiltrate the mainstream? It’s all speculation.

Artificial Intelligence (AI) and Deep Learning (DL) generally have the potential to fall into that category of speculative investment due to their relatively early stage of maturity. AI/DL are not only new technologies, but are being employed in unheard and unthinkable ways that leaves many without the data they need to make a sound investment decision. Because speculative investments fall prey to trends and flashy ideas, AI/DL have the potential to encourage speculation. However, data does exist for investors interested in the AI/DL industry to make sound, fundamental investment decisions in an early growth stage market.

TrueShares portfolio management utilizes fundamental data and analysis tools to determine the holdings in our AI and Deep Learning ETF (LRNZ). Our analysts still look for innovative technologies with significant competitive advantage, but they go many steps further in their research. To confirm an investment hunch, diligent qualitative and quantitative research is conducted to develop detailed company analyses before investment decisions are made. The selection process for determining the LRNZ holdings favors secular-growth companies with long-term growth potential, not cyclical-growth companies with a risky chance at eventual return. Continual monitoring and adjustment in response to volatility in the overall market allow TrueShares portfolio management to manage a reasonable amount of risk in the portfolio as a whole. While there can be legitimacy and value to speculative investments, TrueShares' investment strategy for AI/DL is all about the fundamentals.

Learn more about TrueShares AI & Deep Learning ETF (LRNZ) at www.truesharesetfs.com/lrnz.

Thought Leadership, Straight to Your Inbox
By clicking Sign Up you're confirming that you agree with our Terms and Conditions.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Thought Leadership,
Straight to Your Inbox

By clicking Sign Up you're confirming that you agree with our Terms and Conditions.
Thank you for joining our investment community
Error submitting. Please try again.

Disclosures

©2025, TrueShares, ©2025 TrueMark Investments, LLC. (“TrueMark”).

Before investing, carefully consider the TrueShares ETFs investment objectives, risks, charges and expenses. Specific information about TrueShares is contained in the prospectus and a summary prospectus, copies of which may be obtained by visiting www.www.true-shares.com. Read the prospectus carefully before you invest.

An investment in TrueShares is subject to numerous risks, including possible loss of principal. The ETFs are subject to the following principal risks: Authorized Participants, Market Makers, and Liquidity Providers Concentration Risk associated with ETFs; Equity Market Risk; Management Risk; Market Capitalization Risk (Large Cap; Mid Cap, Small Cap Stock); Market Risk; New Fund Risk: The Fund is a recently organized, non-diversified management investment company with no operating history. As a result, prospective investors have no track record or history on which to base their investment decision. Additionally, the Adviser has not previously managed a registered fund, which may increase the risks of investing in the Fund.

Depositary Receipts Risk. American Depositary Receipts (“ADRs”) have risks similar to those of foreign securities (political and economic conditions, changes in the exchange rates, etc.) and entitle the holder to all dividends and capital gains that are paid out on the underlying foreign shares.

Individual investors should contact their financial advisor or broker dealer representative for more information on TrueShares ETFs.

Investment Products and Services are: NOT FDIC INSURED / MAY LOSE VALUE / NO BANK GUARANTEE.

All registered investment companies, including TrueShares, are obliged to distribute portfolio gains to shareholders at year-end regardless of performance. Trading in TrueShares ETFs will also generate tax consequences and transaction expenses. The information provided is not intended to be tax advice. Tax consequences of dividend distributions may vary by individual taxpayer.

TrueShares ETFs are bought and sold through exchange trading at market price, not Net Asset Value (NAV), and are not individually redeemed from the fund. Shares may trade at a premium or discount to their NAV in the secondary market. Brokerage commissions will reduce returns.

ETF shares may be bought or sold throughout the day at their market price, not their NAV, on the exchange on which they are listed. Shares of ETFs are tradable on secondary markets and may trade either at a premium or a discount to their NAV on the secondary market. ETFs trade like stocks, fluctuate in market value and may trade at prices above or below the ETF’s NAV. Brokerage commissions and ETF expenses will reduce returns.

Fund Intelligence Mutual Fund Industry and ETF Award shortlists and winners are comprised of individuals and firms who have submitted entries or been nominated via the online submission process, as well as through recommendations from leading market participants. Fund Intelligence Mutual Fund Industry and ETF Award judges will use the submitted application material, as well as any uploaded supplemental information, to determine which firm, individual or product they believe to be the most suitable and deserving winners for each category. Fund Intelligence Mutual Fund Industry and ETF Award judges have the discretionary power to move nominations into alternative categories that they think may be more suitable. Fund Intelligence Mutual Fund Industry and ETF Awards were decided by an independent panel of 20 judges with expertise across the asset management space.

TrueShares ETFs (the “Funds”) are registered with the United States Securities and Exchange Commission under the Investment Company Act of 1940. The fund is distributed by Paralel Distributors LLC, Member FINRA. Paralel is not affiliated with TrueMark Investments, LLC. TrueMark Investments, LLC, is the investment advisor to the Funds and receives a fee from the Funds for its services.

TrueMark Investments, LLC is the investment advisor to the Funds and receives a fee from the Funds for its services.

TrueShares ETFs are offered only to United States residents, and information on this site is intended only for such persons. Nothing on this website should be considered a solicitation to buy nor an offer to sell shares of any fund in any jurisdiction where the offer or solicitation would be unlawful under the securities laws of such jurisdiction.